Pitch decks and marketing materials

SlideGenius employees were forbidden from taking home work or final deliverables that were not made publicly available by the client’s. These materials are provided, stripped of their original copy, and some instances, images, where determined appropriate. They have been repopulated to be demonstrative of the kind of work and clients with whom Patrick works. AsContinue reading “Pitch decks and marketing materials”

Nexus Pages

Marketing problem:When Cigna formed Evernorth Health Services to tie it’s many acquisitions into a single brand and website, they struggled to capture their various niche markets while failing to engage in their broad messaging. Their homepage epitomized their struggle to speak directly to any signle audience. They had 19,000 monthly site vistiors and it tookContinue reading “Nexus Pages”