Founded in 2012, SlideGenius is a design agency specializing in marketing assets and presentations. From raising funds for start-ups making their first $500,000 to Fortune 500 companies who marketing teams were at capacity or unable to make a tight deadline, SlideGenius has a long list of clients looking to tell their story better. Until 2018, they only offered design services. Patrick was hired to establish a new service, develop inhouse writers, and add new marketing value to their clients’ messaging.
Media Kits
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
Personality Media Kits | Comcast Art Director – Copy
Work for this client included marketing collateral to spotlight shows like “Morning Joe” and “The Beat with Ari Melber” to new advertisers and reaffirm relations with current sponsors.
Other marketing materials promoted their various networks to distributors. This material often focused on creating a clear image of a specific audience, leveraging Nielsen data and social media engagement.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
PersonalityMedia Kits | NASCAR Art Director – Copy
The client needed help connecting potential sponsors to their various drivers. Media kits drive up demand for real estate on a car or jumpsuit which justify higher rates.
Our work helped connect specific drivers to ideal sponsors by featuring social media statistics, television appearnace, charity work, and personal life. These materials also helped increase endorsement opportunities for the specific driver.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
Tourism Media Kits | Delta Art Director – Copy
This client needed to expand its routes to profitable new locations. These materials were designed to demonstrate market need for expanding routes into new airports. The audience for these materials had to see clear benefits to local tourism as product of the new route.
These marketing materials featured customer feedback, population statistics about the connecting cities, markets that were being underserved by the competition to support local lobbying on their behalf.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
Sales Assets | Medtronic Art Director of Copy
This client working in medical manufacturing, selling their products to health service institutions and their parts and technology to other developers. These assets were designed for a highly-educated audience. Though this meant abandoning lay-person language in order to establish their bona fides with audience-specific wording, concise language was still important to highlight the most effective elements of the client’s work.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
Sales Assets | Metlife Art Director of Copy
This client tasked Patrick and his team with creating marketing materials to explain their various services to human resource decision makers (HRDMs) and health plan leaders (HPLs). They were later tasked with reworking messaging for their internal communications and investor updates. We employed a simple, natural-language headline approach that made reading slides easier for their customers and clients. This created a more friendly and accessible tone, essential for an insurance company. It was this work that caught the attention of Evernorth Health Services.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
Retail Marketing | T-Mobile Art Director of Copy
Work with this client largely centered around featuring their brand and products to distributors, whether these were franchises or independent cell phone sellers. This meant being able to create marketing assets that properly showcased the value of features in such a way that new products seemed more likely to sell, highlighting user trends, sales history, and other market data.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
Sales Assets | The NPD Group Art Director of Copy
Creating sales assets for this client involved helping their target audience visualize the benefits of market analysis. Many business leaders prefer to go with their gut and see market analysis as an unnecessary expenditure. By highlighting the access to hard data we made more salient the value of predictive services for the target audience.
Internal Presentations & Messaging
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
Internal Presentations | Facebook Art Director of Copy
This client worked in an understaffed marketing department. After handling a few overflow assignments, we were tapped more routinely for internal presentations as individuals made their pitches for what direction they thought the company should take regarding specific technological investments, app development, or various other initiatives.
More than selling the idea, the task of this marketing collateral was to sell the individual. Minimalist designs allow the speaker to stand out and, against large screens, make them appear equal in size to massive numbers of economic significance.
Investor Decks and Communications
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
SlideGenius employees are forbidden from taking home work-in-progress or final deliverables not made publicly available by the client. These materials are provided, stripped of their original copy where determined appropriate and repopulated with text to be demonstrative of the clients with whom Mr. Healy worked and the type of service he provided.
InvestorCommunications | Deloitte Art Director of Copy
This client provided in-depth analysis regarding investment strategies. Graphs and charts were the best way to tell a story, but contextually arranged so that their investors understood the past, present, and future as the client did.
These marketing assets create confidence in the audience regarding the client.